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Privacy policy

Privacy policy

We welcome you to our website and are pleased about your interest. The protection of your personal data is very important to us. Therefore, we conduct our business in compliance with applicable laws on data privacy protection and data security. We would like to inform you in the following about which data of your visit is used for which purposes.

Controller for processing according to GDPR

The controller responsible within the meaning of the General Data Protection Regulation and other data protection laws applicable in the Member States of the European Union and other provisions of a data protection nature is:

Products Up GmbH
Alex-Wedding-Straße 5
10178 Berlin
https://www.productsup.com/
info@productsup.com
+49 (0) 30 60 98 5355

Data protection officer

Nils  Möllers
Keyed GmbH
Siemensstraße 12
48341 Altenberge, Westfalen
info@keyed.de
+49 (0) 2505 - 639797
https://keyed.de

1. What are personal data?

The term personal data is defined in the Bundesdatenschutzgesetz (Federal Data Protection Act) and the GDPR. According to these laws, these are individual details about personal or factual circumstances of a specific or identifiable natural person. This includes, for example, your civil name, your address, your telephone number or your date of birth. Find out more about what exactly data protection is here.

2. Scope of anonymous data collection and data processing

Unless otherwise stated in the following sections, no personal data is collected, processed or used when using our websites. However, by using analysis and tracking tools, we learn certain technical information based on the data transmitted by your browser (e.g. browser type/version, operating system used, web pages visited on our website incl. length of stay, previously visited website). We evaluate this information for statistical purposes only.

3. Legal basis for the processing of personal data

  • Where we obtain the consent of the data subject for processing operations involving personal data, Art. 6 (1) lit. a) EU General Data Protection Regulation (GDPR) serves as the legal basis for the processing of personal data.
  • Art. 6 (1) lit. b) GDPR serves as the legal basis for the processing of personal data required for the performance of a contract to which the data subject is a party. This also applies to processing operations necessary for the performance of pre-contractual measures.
  • Insofar as the processing of personal data is necessary to fulfil a legal obligation to which our company is subject, Art. 6 (1) lit. c) GDPR serves as the legal basis.
  • In cases where vital interests of the data subject or another natural person make it necessary to process personal data, Art. 6 (1) lit. d) GDPR serves as the legal basis.
  • If the processing is necessary to safeguard a legitimate interest of our company or of a third party and if the interests, fundamental rights and freedoms of the data subject do not outweigh the former interest, Art. 6 (1) lit. f) GDPR serves as the legal basis for the processing.

4. Use of cookies

The internet pages of Products Up GmbH use cookies. Cookies are data that are stored by the Internet browser on the user's computer system. The cookies can be transmitted to a page when it is called up and thus enable the user to be assigned to it. Cookies help to simplify the use of Internet pages for the user.

It is possible to object to the setting of cookies at any time by changing the setting in the Internet browser accordingly. Set cookies can be deleted. Please note that if cookies are deactivated, it may not be possible to use all functions of our website to their full extent. The user data collected in this way is pseudonymized by technical precautions. It is therefore no longer possible to assign the data to the calling user. The data is not stored together with other personal data of the users. When accessing our website, users are informed by an info banner about the use of cookies for analysis purposes and are referred to this data protection declaration. In this context, there is also a note on how the storage of cookies can be prevented in the browser settings. The legal basis for the processing of personal data using technically necessary cookies is Art. 6 (1) (f) GDPR. The legal basis for the processing of personal data using cookies for analysis purposes is Art. 6 (1) (a) GDPR if the user has given his or her consent. For information on whether and to what extent cookies are used on our website, please refer to our cookie banner and our notes in this data protection declaration.

Google Analytics 4

Description and purpose

This website uses the "Google Analytics 4" service, which is provided by Google LLC, to analyze website usage by users. The service uses "cookies" - text files that are stored on your terminal device. First party cookies are used for this purpose. With a first party cookie, the user can only be recognized by the site from which the cookie originated, not across multiple domains. The information collected by the cookies is usually sent to a Google server in the USA and stored there. If necessary, Google Analytics is used on this website with the code "gat.anonymizeIp();" to ensure anonymized collection of IP addresses (so-called IP masking). Please also note the following information on the use of Google Analytics: The IP address of users is shortened within the member states of the EU and the European Economic Area. This shortening eliminates the personal reference of your IP address. For EU citizens, the IP address is also only used to derive location data and then deleted again. You also have the option to activate or deactivate the collection of detailed location and device data for individual regions (tracking settings). As part of the order processing agreement that the website operators have concluded with Google LLC, the latter uses the collected information to create an evaluation of website use and website activity and provides services associated with internet use.

Legal basis

The legal basis for the processing of your personal data is Art. 6 (1) (a) GDPR.

Recipient

The recipient of your personal data is Google LLC. (1600 Amphitheatre Parkway Mountain View, CA 94043, USA).

Transfer to third countries

The personal data will be transferred to the United States. The transfer is subject to appropriate safeguards pursuant to Art. 46 GDPR. We have concluded standard contractual clauses with the data importer for this purpose. In addition, we are aware of our responsibility and, where necessary, take further measures to protect the rights and freedoms of natural persons to ensure the protection of personal data. Duration of data storage Data will be deleted as soon as it is no longer necessary to achieve the purpose for which it was collected. In addition, the data will be deleted if you assert your right to deletion as defined in Art. 17 (1) GDPR. The maximum storage period is 14 months.

Revocation

You have the right to revoke your consent at any time, cf. Art. 7 (3) p. 1 GDPR. This can be done informally and without giving reasons and is effective for the future. The revocation of consent does not affect the lawfulness of the processing carried out until the revocation. Further information on this can be found above in our privacy policy under "Rights of data subjects".

Contractual and legal obligation

There is no contractual or legal obligation for the provision of the data.

Further data protection information

Further information on the processing of your personal data can be found here:

Google Ads and Conversion Tracking

Description and Purpose

To draw attention to our current projects and developments, planned activities and services, we run Google AdWords ads and use Google Conversion Tracking to do so. Google AdWords (Google Ads) is a service of Google LLC. (1600 Amphitheatre Parkway Mountain View, CA 94043, USA). These ads appear after searches on web pages in the Google advertising network. We have the ability to combine our ads with specific search terms. We also use AdWords remarketing lists for search ads. This enables us to adapt search ad campaigns for users who have already visited our website. Through the services, we have the ability to combine our ads with specific search terms or to serve ads to previous visitors, such as advertising services that visitors have viewed on our site. For interest-based offers, an analysis of online user behavior is necessary. Google uses cookies to perform this analysis. When clicking on an advertisement or visiting our website, Google sets a cookie on the user's computer. This information is used in order to be able to address the visitor in a targeted manner in a subsequent search query. Further information on the cookie technology used can also be found in Google's notes on website statistics and in the data protection regulations. With the help of this technology, Google and we as customers receive information about when a user has clicked on an advertisement and been redirected to our websites to contact us via the contact form. Google and we as a customer also use Google's referral numbers to obtain information about when a user clicks on one of our phone numbers on the web and contacts us by phone. The information obtained in this way is used exclusively for statistical evaluation for ad optimisation. We do not receive any information that can be used to identify visitors personally. The statistics provided to us by Google include the total number of users who clicked on one of our ads and, if applicable, whether they were redirected to a page on our website that has a conversion tag. These statistics allow us to see which search terms lead to the most frequent clicks on our ads and which ads lead to users contacting us via the contact form or by phone. With regard to telephone contact by interested parties or customers, the statistics provided by Google include the start time, end time, status (missed or received), duration (seconds), area code of the caller, telephone costs and call type.

Legal Basis

The legal basis for the processing of your personal data is Art. 6 (1) (a) GDPR.

Recipient

The recipient of your personal data is Google LLC. (1600 Amphitheatre Parkway Mountain View, CA 94043, USA), where applicable. The data controller responsible for processing your information will depend on your habitual residence, unless otherwise stated in the privacy notice of a particular service:

  • Google Ireland Limited for users of Google services who are habitually resident in the European Economic Area or Switzerland.
  • Google LLC for users of Google services who are habitually resident in the United Kingdom.

Transfers to Third Countries

The personal data is transferred to the USA (server location). The transfer is subject to appropriate safeguards according to Art. 46 of the GDPR. For this purpose, we have concluded Standard Contractual Clauses (SCC) according to Art. 46 (2) (c) GDPR with the data importer. In addition, we are aware of our responsibilities and, to the extent necessary to protect the rights and freedoms of natural persons, we take further measures to ensure the protection of personal data.

Duration of Data Storage

Data is deleted as soon as it is no longer necessary to achieve the purpose for which it was collected. In addition, the data will be deleted if you exercise your right to erasure pursuant to Art. 17 (1) GDPR.

Revocation

You have the right to revoke your granted consent at any time, cf. Art. 7 (3) p. 1 GDPR. This can be done informally and without giving reasons and is effective for future activities. The revocation of consent does not affect the lawfulness of the processing carried out until the revocation was communicated. Further information on this can be found above in our privacy policy under "Rights of data subjects".

Contractual and Legal Obligation

There is no contractual or legal obligation to provide the data.

Further information on data protection

Here you will find further information on processing of your personal data: www.google.com/policies/privacy/ 

Meta-Pixel

Description and Purpose

To recognize your user behavior, we use the so-called Meta-pixel from Meta Platforms Inc.. 1 Hacker Way, Menlo Park, California 94025, USA. This is an analysis tool with which the effectiveness of the advertising can be measured. It is a code snippet for the website, which can be used to measure, optimize and build up for advertising campaign target groups. Conversion measurement allows us to track what people do after they see our Facebook ads across devices (including mobile phones, tablets and desktop computers). By creating a Meta-pixel and adding it to our pages where conversions are made (e.g., the Purchase Confirmation page), we can determine which people are making conversions based on our Facebook Ads. The pixel is used to further monitor the actions that people take after clicking on our ads. It allows us to determine on which device our customers saw the ad and on which devices they ultimately performed the conversion. According to Facebook, the data collected includes

  • HTTP headers

HTTP headers contain a variety of information that is sent over a standard web protocol between any browser request and any server on the Internet. HTTP headers contain information such as IP addresses (which in Germany can only be evaluated at the general country level), information about the web browser, page location, document, URI reference and user agent of the web browser.

  • Pixel-specific data

This includes the pixel ID and Facebook cookie data used to associate events with a specific Facebook advertising account and to associate it with a person known to Facebook.

  • Optional values

Developers and marketers can optionally send additional information about the visit through standard and custom data events. Typical custom data events include information about whether a purchase was made on a page, conversion value, and more. For more information about custom data events, click here. With your consent, we use the "visitor action pixel" of Metaplatforms Inc., 1 Hacker Way, Menlo Park, California 94025, USA or if you are located in the EU, Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, within our website. This conversion tool allows us to track your actions after you have seen or clicked on a Facebook advertisement. This is used to monitor and analyze the effectiveness of our Facebook Ads for statistical and market research purposes. Although we can only recognize this data in anonymized form, Facebook also stores and processes this data. What exactly Facebook does with this data is not known to us, but it can be assumed that Facebook can and will link this data to your Facebook account. Thus, Facebook can use this information for the purpose of advertising, market research and demand-oriented design of Facebook pages. For this purpose, Facebook and its partners create usage, interest and relationship profiles, e.g. to evaluate your use of our website with regard to the advertisements displayed to you on Facebook, to inform other Facebook users about your activities on our website and to provide other services associated with the use of Facebook. Cookies can also be stored on your PC for this purpose. For the purpose and scope of data collection and the further processing and use of data by Facebook, as well as your rights in this regard and setting options for protecting your privacy, please refer to the Facebook data protection information. The data may be merged with other Facebook services, such as Custom Audiences.

Extended adjustment

Advertisers can optionally enable the advanced Meta-pixel matching feature by sending encrypted information such as email address or phone number to Facebook. Advertisers can send one or more of the following identifiers for matching: Email address, phone number, first name, last name, city, state, zip code, date of birth, or gender.

Legal Basis

The legal basis for the processing of your personal data is Art. 6 (1) (a) GDPR.

Recipient

The recipient of your personal data is Meta Platforms Inc. (1 Hacker Way, Menlo Park, California 94025, USA) and Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland), where applicable.

Transfer to Third Countries

The personal data is transferred to the USA. The transfer is subject to appropriate safeguards according to Art. 46 GDPR. For this purpose, we have concluded Standard Contractual Clauses (SCC) according to Art. 46 (2) (c) GDPR with the data importer. In addition, we are aware of our responsibilities and, to the extent necessary to protect the rights and freedoms of natural persons, we take further measures to ensure the protection of personal data.

Duration of Data Storage

Data is deleted as soon as it is no longer necessary to achieve the purpose for which it was collected. In addition, the data will be deleted if you exercise your right to erasure pursuant to Art. 17 (1) GDPR.

Revocation

You have the right to revoke your granted consent at any time, cf. Art. 7 (3) p. 1 GDPR. This can be done informally and without giving reasons and is effective for future activities. The revocation of consent does not affect the lawfulness of the processing carried out until the revocation was communicated. Further information on this can be found above in our privacy policy under "Rights of data subjects".

Contractual and Legal Obligation

There is no contractual or legal obligation to provide the data.

Further information on data protection

Here you will find further information on processing of your personal data: https://www.facebook.com/about/privacy 

You can find more information on the Meta-pixel here: https://de-de.facebook.com/business/help/742478679120153?id=1205376682832142 

Hubspot

Description and purpose

We use HubSpot (HubSpot, 2nd Floor 30 North Wall Quay, Dublin 1, Ireland) for our online marketing activities. This is an integrated software solution that we use to cover various aspects of our online marketing. These include, among other things:

Email marketing (newsletters and automated mailings, e.g. to provide downloads), social media publishing & reporting, reporting (e.g. traffic sources, access, etc.), contact management (e.g. user segmentation and CRM), landing pages and contact forms.

Our registration service allows visitors to our website to learn more about our company, download content and provide their contact information and other demographic information. This information, as well as the content of our website, is stored on the servers of our software partner HubSpot. We may use this information to contact visitors to our website and to determine which of our company's services are of interest to them. All information collected by us is subject to this privacy policy. We use all the information we collect solely to optimize our marketing efforts.

Legal basis

The legal basis for the processing of your personal data is Art. 6 Para. 1 lit. a) (consent for live chat, newsletter and other performance measurements) and lit. f) GDPR. Our legitimate interest in the use of this service is to optimize our customer service and manage our contact data.

Recipient

The recipient of your personal data is HubSpot (2nd Floor 30 North Wall Quay, Dublin 1, Ireland).

Transfer to third countries

It cannot currently be ruled out that personal data may be transferred to the United States of America. Since July 10, 2023, there has been an adequacy decision for the USA (EU-US Data Privacy Framework). The parent company Hubspot Inc. has a corresponding certification according to the EU-US Data Privacy Framework, which is why an adequacy decision exists for third-country transfers to the USA to HubSpot Inc.

Duration of data storage

The data will be deleted as soon as it is no longer required for the purpose for which it was collected. In addition, the data will be deleted if you assert your right to deletion within the meaning of Art. 17 (1) GDPR.

Revocation and objection

In the case of processing on the basis of Art. 6 (1) point a GDPR, you have the right to withdraw your consent at any time, cf. Art. 7 (3) p. 1 GDPR. This can be done informally and without stating reasons and will be with effect for the future. The withdrawal of consent shall not affect the lawfulness of processing based on consent before its withdrawal. Further information on this can be found above in our privacy notice under “Rights of data subjects”.

In the case of processing based on Art. 6 (1) point f GDPR, you have the right to object to the processing of your personal data at any time pursuant to Art. 21 (1) GDPR. If you exercise your right to object, your personal data will no longer be processed for this purpose. Further information on this can be found above in our privacy notice under “Rights of data subjects”.

Contractual and legal obligation

There is no contractual or legal obligation to provide the data.

Further privacy notes

Further information on the processing of your personal data can be found here: https://legal.hubspot.com/privacy-policy

LinkedIn Insight Tag

Description and purpose

On our website, we use the LinkedIn Insight Tag service of LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland. This service sets a cookie that is stored on your device. This allows LinkedIn to collect data such as device properties, browser properties, URL, referrer URL, timestamp, and IP address. All collected data is encrypted and pseudonymized within seven days. The service allows us to target advertising, create anonymous audiences, and display aggregated demographic information about our website visitors. 

Legal basis

The legal basis for the processing of your personal data is Art. 6 (1) (a) GDPR.

Recipient

The recipient of your personal data is LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland, where applicable.

Transfers to third countries

By using the service, personal data may be transferred to a third country. In the event of a transfer of personal data, the provider shall ensure the level of protection in accordance with the GDPR by complying with Art. 44 et seq. GDPR. If no  adequacy decision is applicable with the third country in which the data importer is based, the transfer is subject to appropriate safeguards. If you have any queries, please feel free to contact our data protection officer.

Duration of Data Storage

Data is deleted as soon as it is no longer necessary to achieve the purpose for which it was collected. In addition, the data will be deleted if you exercise your right to erasure pursuant to Art. 17 (1) GDPR.

Revocation

You have the right to revoke your granted consent at any time, see. Art. 7 (3) p. 1 GDPR. This can be done informally and without giving reasons and is effective for future activities. The revocation of consent does not affect the lawfulness of the processing carried out until the revocation was communicated. Further information on this can be found above in our privacy policy under "Rights of data subjects".

Contractual and legal obligations

There is no contractual or legal obligation to provide the data.

Further information on data protection

Here you will find further information on processing of your personal data: https://www.linkedin.com/legal/privacy-policy?trk=content_footer-privacy-policy

Cloudflare

Description and purpose

The operator of this website uses the functions of CloudFlare. Provider is CloudFlare, Inc. 665 3rd St. 200, San Francisco, CA 94107, USA. CloudFlare offers a so-called worldwide distributed content delivery network with DNS. Technically, the transfer of information between your browser and our web pages is routed through the CloudFlare network. CloudFlare is able to analyze the data traffic between users and our websites, for example to detect and ward off attacks on our services. In addition, CloudFlare may store cookies on your computer for optimization and analysis purposes. The following personal data are processed: Information about visitors and/or authorized users of domains, networks, websites, application interfaces ("APIs") or applications of a customer, IP addresses.

Legal basis

The legal basis for the processing of your personal data is Art. 6 (1) (a) GDPR (cookie setting) and Art. 6 (1) (f) GDPR (processing for the purpose of analysis and defense against attacks on the services). In the case of processing based on Art. 6 (1) (f) GDPR, the legitimate interest lies in the secure and effective provision and implementation of our services.

Recipient

The recipient of your personal data is Cloudflare Germany GmbH, Rosental 7, c/o Mindspace, 80331 Munich Germany, where applicable.

Transfer to third countries

The personal data is transferred to the United States (Cloudflare's Headquarters). The transfer is subject to appropriate safeguards according to Art. 46 GDPR. For this purpose, we have concluded standard contractual clauses with the data importer. In addition, we are aware of our responsibilities and, to the extent necessary to protect the rights and freedoms of natural persons, we take further measures to ensure the protection of personal data.

Duration of data storage

Data is deleted as soon as it is no longer necessary to achieve the purpose for which it was collected. In addition, the data will be deleted if you exercise your right to erasure pursuant to Art. 17 (1) GDPR.

Revocation and Objection

If your personal data is processed on the basis of Art. 6 (1) (a) GDPR, you have the right to revoke your granted consent at any time, cf. Art. 7 (3) p. 1 GDPR. This can be done informally and without giving reasons and is effective for future activities. The revocation of consent does not affect the lawfulness of the processing carried out until the revocation was communicated. Further information on this can be found above in our privacy policy under "Rights of data subjects".

If the Legal basis for the processing of your personal data is Art. 6 (1) (f) GDPR you have the right to object to the processing of your personal data at any time, In accordance with Art. 21 (1) GDPR. If you exercise this right, processing for this purpose will no longer take place. For more information, please see "Data subject rights" in our Privacy Policy.

Contractual or legal obligation

There is no contractual or legal obligation to provide the data.

Further information on data protection 

Here you will find further information on processing of your personal data: https://www.cloudflare.com/de-de/gdpr/introduction/

fraud0

Description and purpose

We use fraud0, a service provided by fraud0 GmbH (Sendlinger Straße 7, 80331 Munich, Germany), to detect invalid traffic, fake impressions, fake clicks, and other forms of advertising fraud. The service allows us to verify whether our ads are seen and interacted with by real users or by automated bots, helping us to improve and secure our online marketing activities. fraud0 uses JavaScript pixel technology to collect browser and device information (e.g., device type, model, OS version, browser version, IP address, screen resolution, plugins, language settings, referrer URL, and others), as well as behavioral data (e.g., click paths, session duration, visit timestamps). This data is used solely to analyze and reduce fraudulent and low-quality traffic.

We do not receive personal data from fraud0, but only a classification of traffic quality in our admin interface. fraud0 processes data exclusively on our behalf and based on a data processing agreement in accordance with Art. 28 GDPR.

Legal basis

The legal basis for this processing is Art. 6 (1) (f) GDPR. Our legitimate interest lies in preventing advertising fraud, improving the effectiveness of our marketing campaigns, and ensuring efficient use of our advertising budget, in accordance with Recital 47 of the GDPR. In some cases, fraud0 services may be used on the basis of consent in accordance with Art. 6 (1) (a) GDPR.

Recipient

The recipient is fraud0 GmbH, Sendlinger Straße 7, 80331 Munich, Germany.

Transfer to third countries

The processing takes place exclusively within the European Union. Data is stored on Google servers located in the EU and is generally not transferred to Google servers in the United States.

Duration of data storage

Data collected by fraud0 is stored for up to one year for the purpose of further bot analysis and is then deleted unless required otherwise by law.

Right to object

You have the right to object to the processing of your personal data by fraud0 at any time pursuant to Art. 21 (1) GDPR. The objection can be made informally and without giving reasons and is effective for future processing.

Contractual and legal obligation

There is no contractual or legal obligation to provide your data.

Further information on data protection

Further information on the processing of your personal data by fraud0 and contact details of the data protection officer can be found here: https://fraud0.com/privacy-policy

Cookiebot

Description and purpose

We use the consent management tool Cookiebot provided by Usercentrics A/S, Havnegade 39, 1058 Copenhagen, Denmark. Cookiebot displays a cookie banner when you first visit our website, allowing you to manage your consent for the use of cookies and cookie categories. You can also revisit and adjust your cookie preferences at any time.

When using Cookiebot, the following data is processed and stored in separate cookies: your anonymised IP address, the date and time of your consent, browser information, the URL from which consent was given, a random and encrypted key, and your consent status serving as proof of consent.

The purpose of this processing is to ensure legally compliant collection and documentation of cookie consent.

Legal basis

The legal basis for processing your data is our legitimate interest pursuant to Art. 6 (1) (f) GDPR in ensuring the compliant management of user consents for the use of cookies on our website.

Recipient

The recipient is Usercentrics A/S, Havnegade 39, 1058 Copenhagen, Denmark. Transfer to third countries No personal data is transferred to third countries in the context of using Cookiebot.

Duration of data storage

The consents collected via Cookiebot are stored for a period of 12 months and are automatically deleted afterwards, unless a shorter deletion period is chosen by you or required by law.

Right to object

You may object to the processing of your personal data at any time in accordance with Art. 21 (1) GDPR. You can also revoke your cookie consent by revisiting the cookie settings on our website.

Contractual and legal obligation

There is no contractual or legal obligation to provide the data. Further information on data protection Further information on the processing of your personal data by Cookiebot can be found here: https://www.cookiebot.com/en/privacy-policy/

Google Tag Manager

Description and purpose

We use Google Tag Manager, a service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Google Tag Manager enables the integration and management of website tags via an interface. The service itself does not set cookies and does not collect personal data.

However, it may trigger other tags that collect data. Google ensures that the data, including any IP addresses processed through Google Analytics or similar services, is pseudonymised and not merged with other Google data.

Legal basis

The legal basis for processing your personal data is your consent under Art. 6 (1) (a) GDPR.

Recipient

The recipient is Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Transfer to third countries

A transfer of data to the United States takes place. The transfer is safeguarded by appropriate measures in accordance with Art. 46 GDPR, including the use of Standard Contractual Clauses (SCCs). Where necessary, we implement additional technical and organisational measures to protect your personal data.

Duration of data storage

Data is deleted as soon as it is no longer necessary for the purposes for which it was collected. Additionally, your data will be deleted if you exercise your right to erasure in accordance with Art. 17 (1) GDPR.

Revocation

You may revoke your consent at any time with effect for the future, pursuant to Art. 7 (3) GDPR. Revocation does not affect the lawfulness of the processing carried out until the time of revocation.

Contractual and legal obligation

There is no contractual or legal obligation to provide your data. Further information on data protection Further information on how Google processes personal data can be found at: https://policies.google.com/privacy?hl=en

Contentful

Description and purpose

We use Contentful, a content management platform provided by Contentful GmbH, Max-Urich-Straße 3, 13355 Berlin, Germany, to create, manage and deliver digital content on our website. Contentful processes personal data on our behalf to help us organize content, manage media assets, and personalize our digital services. The main purpose of using Contentful is to deliver a consistent and efficient user experience by enabling dynamic content management.

Legal basis

The legal basis for processing your personal data is our legitimate interest pursuant to Art. 6 (1) (f) GDPR in the efficient design and management of our website and digital services.

Recipient

The recipient is Contentful GmbH, Max-Urich-Straße 3, 13355 Berlin, Germany.

Transfer to third countries

Depending on the service configuration, data may be transferred to third countries (e.g. the United States). Where this is the case, Contentful ensures an appropriate level of protection through the use of Standard Contractual Clauses (SCCs) in accordance with Art. 46 GDPR and implements supplementary measures where necessary.

Duration of data storage

Data is retained only as long as necessary for the purposes for which it was collected, and is deleted when no longer needed or when you exercise your rights to erasure pursuant to Art. 17 (1) GDPR.

Revocation and objection

You have the right to object to the processing of your personal data on grounds relating to your particular situation at any time (Art. 21 GDPR). If you have provided consent for processing in specific cases, you may revoke it at any time with effect for the future (Art. 7 (3) GDPR).

Contractual and legal obligation

There is no contractual or legal obligation to provide your data.

Further information on data protection

Further information on how Contentful processes personal data is available here: https://www.contentful.com/legal/privacy-at-contentful/privacy-notice/

5. Creation of log files

With each call of the Internet page the Products Up GmbH collects data and information by an automated system. These are stored in the log files of the server. The data is also stored in the log files of our system. These data are not stored together with other personal data of the user.

(1) Information about the type of browser and the version used

(2) The user's operating system

(3) The user's Internet service provider

(4) The user's IP address

(5) The date and time of access

(6) Websites from which the user's system accesses our website (referrer)

(7) Websites that are accessed by the user's system via our website

6. Registration on our website

Where the data subject takes advantage of the possibility to register on the Internet site of the controller by providing personal data, the data shall be communicated to the controller in the relevant input mask. The data shall be stored by the controller solely for the purposes of internal use. The data will be deleted as soon as they are no longer required for the purpose for which they were collected. When registering, the user's IP address and the date and time of registration are stored. This serves to prevent abuse of the services. The data will not be passed on to third parties. An exception is made if there is a legal obligation to pass on the data. The registration of the data is necessary for the provision of contents or services. Registered persons have the possibility at any time to have the stored data deleted or changed. The person concerned will receive information about their stored personal data at any time.

7. Newsletter

If the newsletter of our company is subscribed to, the data in the respective input mask will be transmitted to the person responsible for processing. The subscription to our newsletter is carried out in a so-called double opt-in procedure. This means that after registration you will receive an e-mail asking you to confirm your registration. This confirmation is necessary so that nobody can register with foreign e-mail addresses. When registering for the newsletter, the IP address of the user and the date and time of registration are stored. This serves to prevent abuse of the services or the e-mail address of the person concerned. The data will not be passed on to unauthorized third parties. For the purpose of sending the newsletter, however, necessary data could be transmitted to appropriate service providers. Furthermore, an exception exists if there is a legal obligation to pass on the data. The data is used exclusively for sending the newsletter. The subscription to the newsletter can be cancelled by the person concerned at any time. Likewise, the consent to the storage of personal data can be revoked at any time. For this purpose there is a corresponding link in every newsletter. The legal basis for the processing of the data after registration for the newsletter by the user is Art. 6 (1) (a) GDPR if the user has given his consent. The legal basis for the dispatch of the newsletter as a result of the sale of goods or services is § 7 (3) Act against Unfair Competition (UWG).

9. Duration of storage of personal data

Personal data is stored for the duration of the respective legal retention period. After expiry of the period, the data is routinely deleted, unless it is necessary for the initiation or fulfilment of a contract.

10. Contact opportunities

On the internet pages of Products Up GmbH there is a contact form which can be used for electronic contact. Alternatively, it is possible to contact us via the provided e-mail address. If the data subject contacts the data controller via one of these channels, the personal data transmitted by the data subject is automatically stored. The storage is solely for the purpose of processing or contacting the data subject. The data will not be passed on to third parties. The legal basis for the processing of the data is Art. 6 (1) (a) GDPR if the user has given his or her consent. The legal basis for the processing of data transmitted in the course of sending an e-mail is Art. 6 (1) (f) GDPR. If the e-mail contact is aimed at the conclusion of a contract, the additional legal basis for processing is Art. 6 (1) (b) GDPR. The data is deleted as soon as it is no longer necessary for the purpose for which it was collected. For personal data from the input mask of the contact form and those sent by e-mail, this is the case when the respective conversation with the user has ended. The conversation is terminated when it can be concluded from the circumstances that the matter in question has been finally clarified. The personal data additionally collected during the sending process will be deleted after a period of seven days at the latest.

11. Routine deletion and blocking of personal data

The controller shall process and store personal data relating to the data subject only for as long as necessary to achieve the purpose of storage. In addition, data may be stored for as long as this is provided for by the European or national legislator in Union regulations, laws or other provisions to which the controller is subject. As soon as the storage purpose ceases to apply or a storage period prescribed by the aforementioned regulations expires, the personal data is routinely blocked or deleted.

12. Rights of the data subject

If your personal data is processed, you are the data subject within the meaning of the GDPR and you are entitled to the following rights in relation to the person responsible:

Right of access by the data subject acc. to Art. 15 GDPR

You can request confirmation from the person responsible as to whether personal data concerning you is being processed by us. If such processing is carried out, you may ask the controller for information on:

a. the purposes for which the personal data are processed

b. the categories of personal data processed;

c. the recipients or categories of recipients to whom your personal data have been or will be disclosed;

d. the planned duration of storage of your personal data or, if it is not possible to give specific details, criteria for determining the duration of storage

e. the existence of a right to rectification or erasure of your personal data, a right to have the processing limited by the controller or a right to object to such processing

f. the existence of a right of appeal to a supervisory authority;

g. all available information on the origin of the data when the personal data are not collected from the data subject;

h. the existence of automated decision making, including profiling, in accordance with Art. 22, (1) and (4) GDPR and, at least in these cases, meaningful information on the logic involved and the scope and intended effects of such processing on the data subject.

You have the right to request information whether your personal data are transferred to a third country or to an international organization. In this context, you may request to be informed of the appropriate guarantees in accordance with Art. 46 GDPR in connection with the transfer.

Right to rectification acc. to Art. 16 GDPR

You have the right to obtain from the data controller the rectification and/or integration of any personal data processed concerning you if it is incorrect or incomplete. The data controller shall make the correction without delay.

Right to erasure acc. to Art. 17 GDPR

(1) You may request the controller to delete your personal data immediately and the controller is obliged to delete such data immediately if one of the following reasons applies:

a. The personal data concerning you are no longer necessary for the purposes for which they were collected or otherwise processed.

b. You revoke your consent on which the processing was based in accordance with Art. 6 (1) (a) or Art. 9 (2) (a) GDPR and there is no other legal basis for the processing.

c. You object to the processing in accordance with Art. 21 (1) GDPR and there are no legitimate reasons for the processing which take precedence, or you object to the processing in accordance with Art. 21 (2) GDPR.

d. The personal data concerning you have been processed unlawfully

e. The deletion of personal data concerning you is necessary to comply with a legal obligation under Union law or the law of the Member States to which the controller is subject.

f. The personal data concerning you have been collected in relation to information society services offered, in accordance with Art. 8 (1) GDPR.

(2) If the controller has made your personal data public and is obliged to delete them in accordance with Art. 17 (1) GDPR, he shall take reasonable measures, including technical measures, taking into account the available technology and implementation costs, to inform data controllers who process the personal data that you, as a data subject, have requested them to delete all links to these personal data or copies or replications of these personal data.

(3) The right to erasure shall not apply where the processing is necessary

a. for the exercise of the right to freedom of expression and information;

b. to comply with a legal obligation to which the processing is subject under Union or national law to which the controller is subject, or to carry out a task carried out in the public interest or in the exercise of official authority vested in the controller;

c. for reasons of public interest relating to public health pursuant to Art. 9 (2) (h) and i as well as Art. 9 (3) GDPR;

d. for archiving purposes in the public interest, for scientific or historical research purposes or for statistical purposes pursuant to Art. 89 (1) GDPR, insofar as the right referred to in para. 1 is likely to render impossible or seriously prejudice the attainment of the objectives of such processing, or

e. to assert, exercise or defend legal claims.

Right to restriction of processing acc. to Art. 18 GDPR

Under the following conditions, you may request the restriction of the processing of your personal data:

a. if you dispute the accuracy of your personal data for a period of time that allows the controller to verify the accuracy of the personal data;

b. if the processing is unlawful and you refuse to delete the personal data and instead request the restriction of the use of the personal data;

c. if the controller no longer needs the personal data for the purposes of the processing, but you need them for the assertion, exercise or defence of legal claims; or

d. if you have lodged an objection to the processing pursuant to Art. 21 (1) GDPR and it is not yet clear whether the legitimate reasons of the controller outweigh your reasons.

If the processing of your personal data has been restricted, these data - apart from their storage - may only be processed with your consent or for the purpose of asserting, exercising or defending legal claims or protecting the rights of another natural or legal person or for reasons of major public interest of the Union or a Member State. If the restriction on processing has been restricted in accordance with the above conditions, you will be informed by the controller before the restriction is lifted.

Notification obligation regarding rectification or erasure of personal data or restriction of processing acc. to Art. 19 GDPR

If you have exercised the right to rectify, erase or limit the processing, the controller is obliged to notify all recipients to whom the personal data concerning you have been disclosed of this rectification, erasure or limitation of processing, unless this proves impossible or involves a disproportionate effort. You have the right to be informed of these recipients by the controller.

Right to data portability acc. to Art. 20 GDPR

You have the right to receive your personal data, which you have provided to the responsible person, in a structured, common and machine-readable format. In addition, you have the right to transfer this data to another responsible party without hindrance by the responsible party to whom the personal data has been made available, if

a. the processing is based on consent pursuant to Art. 6 (1) (a) GDPR or Art. 9 (2) (a) GDPR or on a contract pursuant to Art. 6 (1) (b) GDPR and

b. the processing is carried out using automated procedures. In exercising this right, you also have the right to request that your personal data be transferred directly from one responsible party to another, insofar as this is technically feasible. The freedoms and rights of other persons may not be impaired by this. The right to data transferability shall not apply to the processing of personal data necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.

Right of objection acc. to Art. 21 GDPR

You have the right to object at any time, on grounds relating to your particular situation, to the processing of your personal data carried out on the basis of Art. 6 (1) (e) or (f) GDPR; this also applies to profiling based on these provisions. The controller will no longer process your personal data unless it can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims. If your personal data is processed for the purpose of direct marketing, you have the right to object at any time to processing of your personal data for such marketing; this also applies to profiling, insofar as it is related to such direct marketing. If you object to processing for direct marketing purposes, your personal data will no longer be processed for these purposes. You have the possibility, in connection with the use of information society services - notwithstanding Directive 2002/58/EC - to exercise your right to object by means of automated procedures using technical specifications.

Right to revoke the declaration of consent under data protection law pursuant to Art. 7 (3) GDPR

You have the right to revoke your declaration of consent under data protection law at any time. The revocation of consent does not affect the lawfulness of the processing carried out on the basis of the consent until the revocation.

Right to lodge a complaint with a supervisory authority acc. to Art. 77 GDPR

Without prejudice to any other administrative or judicial remedy, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your residence, place of employment or place of the alleged infringement, if you consider that the processing of your personal data infringes the GDPR. The supervisory authority to which the complaint has been lodged will inform the complainant of the status and outcome of the complaint, including the possibility of a judicial remedy under Art. 78 GDPR.

Automated decision in individual cases including profiling

You have the right not to be subject to a decision based solely on automated processing - including profiling - which produces legal effects concerning you or similarly significantly affects you. This does not apply if the decision

a. is necessary for the conclusion or performance of a contract between you and the controller,

b. is permitted by legal provisions of the Union or the Member States to which the controller is subject, and these legal provisions contain appropriate measures to protect your rights and freedoms as well as your legitimate interests, or

c. is done with your explicit consent.

However, these decisions may not be based on special categories of personal data pursuant to Art. 9 (1) GDPR, unless Art. 9 (2) (a) or (g) applies and appropriate measures have been taken to protect the rights and freedoms and your legitimate interests.

With regard to the cases mentioned in a. and c., the controller shall take reasonable steps to safeguard the rights and freedoms as well as your legitimate interests, which include, at a minimum, the right to obtain the intervention of a person on the part of the controller, to express his or her point of view and to object to the decision.

11.10 Right to complain to a supervisory authority

Without prejudice to any other administrative or judicial remedy, you have the right to complain to a supervisory authority, in particular in the member State of its place of residence, employment or the place of the alleged infringement, if you believe that the processing of your personal data violates against GDPR.

The supervisory authority to which the complaint has been submitted shall inform the complainant of the status and results of the complaint, including the possibility of a judicial remedy under article 78 of the GDPR.

13. Data transmission to third countries

The controller may transfer personal data to a third country. In principle, the controller may provide various appropriate safeguards to ensure that an adequate level of protection is provided for the processing operations. It is possible to transfer data transfers on the basis of an adequacy finding, internal data protection rules, approved codes of conduct, standard data protection clauses or an approved certification mechanism pursuant to Art. 46 (2) (a) - (f) GDPR.

If the person responsible undertakes a transfer to a third country on the legal basis of Art. 49 (1) (a) GDPR, you will be informed at this point about the possible risks of a data transfer to a third country.

There is a risk that the third country receiving your personal data may not provide an equivalent level of protection compared to the protection of personal data in the European Union. This may be the case, for example, if the EU Commission has not issued an adequacy decision for the third country in question or if certain agreements between the European Union and the third country in question are declared invalid. Specifically, there are risks in some third countries with regard to the effective protection of EU fundamental rights through the use of monitoring laws (e.g. USA). In such a case, it is the responsibility of the controller and the recipient to assess whether the rights of data subject in the third country enjoy a level of protection equivalent to that in the Union and can be effectively enforced.

However, the basic data protection regulation should not undermine the level of protection of natural persons ensured throughout the Union when personal data are transferred from the Union to controllers, processors or other recipients in third countries or to international organizations, even if personal data are further transferred from a third country or from an international organization to controllers or processors in the same or another third country or to the same or another international organization.

14. Further functions of the website

Applications

By submitting their application to us, applicants agree to the processing of their data for the purposes of the application procedure in accordance with the type and scope described in this data protection declaration. The legal basis for the processing of applicant data is Art. 88 GDPR, § 26 BDSG-neu (Federal Data Protection Act) and Art. 9 (2) (b) GDPR. Insofar as special categories of personal data within the meaning of Art. 9 (1) GDPR are voluntarily communicated as part of the application procedure, they will also be processed in accordance with Art. 9 (2) (b) GDPR (e.g. health data, such as severely disabled status or ethnic origin). Insofar as special categories of personal data within the meaning of Art. 9 (1) GDPR are requested from applicants within the framework of the application procedure, their processing is additionally carried out in accordance with Art. 9 (2) (a) GDPR (e.g. health data if these are necessary for the exercise of the profession). If made available, applicants can submit their applications to us by means of an online form on our website. The data will be transmitted to us in encrypted form according to the state of the art. Applicants can also send us their applications by e-mail. Please note, however, that e-mails are generally not encrypted and that applicants must ensure that they are encrypted themselves. We can therefore not assume any responsibility for the transmission path of the application between the sender and the receipt on our server and therefore recommend rather to use an online form or the postal dispatch. This is because instead of applying via the online form and e-mail, applicants still have the option of sending us their application by post. In the event of a successful application, the data provided by the applicants can be processed by us for the purposes of the employment relationship. Otherwise, if the application for a job offer is not successful, the applicants' data is deleted. Applicants' data is also deleted if an application is withdrawn, which applicants are entitled to do at any time. The data will be deleted after the expiry of a period of six months so that we can answer any follow-up questions regarding the application and meet our obligations to provide evidence under the General Equal Treatment Act. Invoices for any reimbursement of travel expenses will be archived in accordance with tax law requirements.

Safety

We have taken extensive technical and operational precautions to protect your data from accidental or deliberate manipulation, loss, destruction or access by unauthorised persons. Our security procedures are regularly reviewed and adapted to technological progress. In addition, we guarantee data protection on an ongoing basis by constantly auditing and optimizing our data protection organization.

15. Productsup Platform

14.1 Use of Google Drive API

Description and purpose

Our service utilizes the Google Drive API to allow users to upload, store, and manage files directly from their Google Drive accounts. This integration enhances user experience by providing seamless access to their documents and data

Legal basis

The processing of your data via the Google Drive API is based on your consent, which you provide when you authorize our application to access your Google Drive account.

Receiver

Data accessed through the Google Drive API may be shared with our internal team to improve service functionality. We do not sell or share your data with third parties for marketing purposes. We also affirm that Google Workspace APIs are not used to develop, improve, or train generalized AI and/or ML models.

Duration of data storage

We retain your data only as long as necessary to fulfill the purpose for which it was collected or as required by law. You can revoke access at any time, prompting data deletion.

Cancellation and objection option

You have the right to cancel your consent or object to the processing of your data. To do so, please access your Google account settings to revoke our app’s permissions.

Contractual or legal obligation

Providing access to your Google Drive data is voluntary. However, certain functionalities may not be available if you choose not to share the necessary data.

Data Security

Productsup has implemented technical and organisational measures to ensure the safety of our customers' data. For more details about these measures, please see here.

Further data protection information

For more detailed information on how your data is protected, please refer to the full privacy policy here.

Conclusion

Products Up GmbH reserves all rights to make changes and updates to this privacy policy. This privacy policy was created by the dataprotectionsystem and hellotrust, a trademark of Keyed GmbH.