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Go local on Google: A detailed guide on local inventory ads

Boost in-store sales with Google local inventory ads—connect with local shoppers and drive foot traffic like never before.

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Summary

60% of shoppers browse online before making in-store purchases—how do you direct these consumers to your shops over competitors’?

Google local inventory ads (LIAs) are the ultimate tool for showcasing your products to millions of nearby, online shoppers and driving foot traffic to boost local sales. Download our comprehensive LIA guide to master the strategies that will take your campaigns to the next level!

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Download the guide to learn:

  • How to get started with local inventory ads
  • Tips on how to maximize your LIA campaigns
  • Key differences between Google ad types
  • Best practices for tracking ROI on local inventory ads