Address the top market challenges and opportunities
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Tighter advertising budgets
Agencies face increased pressure to deliver higher results on smaller budgets. Improving efficiency and speed are critical to reducing costs to maintain an attractive ROI.
By combining automation and AI, you can scale your operations, deliver improved ROAS, and increase client campaign profitability.
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The growth of retail media
Retail media presents agencies with new avenues to help brands effectively reach their target audiences using valuable first-party data.
By tapping into retail media, you can deliver more measurable and conversion-driven campaigns for your clients.
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High expectations for personalization
Today’s consumer expects to see ads and product listings that are most relevant to them. Agencies need to ensure their clients deliver a unique shopping experience for each individual customer.
Our P2C platform’s advanced AI features enable you to tailor product content at scale, such as plugging in the target age or local language.
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Creating engaging visuals
Agencies need to support their clients in enhancing product images to ensure they resonate with specific audiences, markets, events, or promotions.
Image designer tools empower you to generate and publish product detail pages or ads with engaging, high-quality imagery across multiple channels automatically.
Power your clients’ product feeds with Productsup
Advertising PX
Turn your clients’ raw product data from any source into agile, accurate, and enriched product ads to increase conversation rates, sales, ROAS, and ad campaign profitability.
Maximize reach
Leverage thousands of prebuilt global advertising and social channel integrations, including Google Merchant Center, Google local inventory ads, TikTok Shop, and more. Ensure your clients' product data feeds meet the ever-evolving requirements of each channel.
Drive sales
Rely on AI and automation features to personalize your product content for ad campaigns, and A/B test them for continuous optimization. Deliver highly targeted ads that convert and lead to more sales.
Gain full control over data
Analyze your clients' product catalog performance based on data imported from Google Analytics and our ROI tool. With more data visibility, identify the top-performing products and adjust campaigns immediately to increase ROAS and improve profitability.
Marketplaces PX
Expand your service offerings to include marketplace experiences, managing and optimizing error-free product listings for all global platforms.
Boost conversion rate
Use an enhanced content builder to create and share customized designs tailored to each specific marketplace, driving higher engagement across channels.
Improve collaboration
Streamline your agency's internal processes with in-platform collaboration features, including task management, user management, and 24-hour support.
Accelerate time-to-market
Leverage smart features to aggregate and distribute your clients’ product listings to any major marketplace automatically (including Amazon) and accelerate your clients' time-to-market.
Onboarding PX
Streamline data onboarding and validate supplier content for your clients, all while reducing manual tasks and ensuring compliance.
Grow your assortment
Connect with all types of suppliers and onboard high volumes of data easily, regardless of the format.
Reduce integration costs
Import and merge data from all of your clients’ suppliers into a centralized database to improve visibility and avoid costly overhead.
Enhance quality
Unify product information, prevent errors, and comply with standards, so you can deliver perfect product content for your clients across all channels.
Leverage our Feedfighter Services for greater efficiency
Don't have the in-house resources or channel expertise to manage your client's product data feeds? Looking for a truly strategic and operational partner? Rely on our experts as part of our Feedfighter Services to handle your clients’ feeds, so you can focus on what matters most.
We’ll take over setting up your product data sources, optimizing and structuring your clients' data according to their specifications, exporting their product catalog to various advertising channels, and monitoring their data quality proactively to ensure all feeds adhere to best practices. We also provide your team with dedicated resources for feed-related questions and issue-resolution matters.
Improve productivity, scale your operations, and stay competitive in a rapidly evolving digital advertising landscape.
Discover why leading global agencies trust Productsup
More resources
[Webinar] The rise of retail media
Discover the impact of advertising across retail media networks.
[Blog] Boost social shopping sales
Learn how to drive sales directly on social media channels.